MEDICINA NATURAL

MUNDO

NATURAL

----- Original Message -----

From: Jiva

To:

Sent: Saturday, June 18, 2011 11:43 AM

Subject: [SPAM]: Jiva Newsletter - June, 2011

   Volume 3 Issue 13
June, 2011

Common Summer Myths Debunked!

Summers have descended in most parts of the world. And, in India, especially, it is on full show! With temperatures scorching more than 40 degrees in many areas, the onset of disease has become simply unavoidable. In such a scenario, the best thing you can do for your health is to ensure that your body immunity remains intact. For this, you first need to understand how the summer heat affects your body and what you can do to save yourself from damage.

Summer Myths and Truths

Myth: Missing a meal keeps the body light
Truth: In reality, it is not advisable to miss a meal, especially if you have a Pitta (Fire) constitution. Missed meals not only aggravate Pitta, but also impair the body’s digestive process leading to accumulation of ama (toxins), which is the primary cause of disease in the body. It is better to eat light, regular meals consisting of grains, vegetables and fruits and drink lots of water to flush out the toxins from your system.

Myth: Iced drinks are a great way to stay cool in summers
Truth: Even though it is recommended to increase your fluid intake during summers, you need to be careful about iced drinks, as they are known to slow down the digestive process. Instead, try mixing fresh lime juice with water. Coconut water is also very cooling and healthy.

Myth: Body massage should be avoided in summers
Truth: Oils like Almond Oil and Olive Oil are considered ‘heating’ during summers. But, a daily massage with cooling coconut oil is known to nourish and clear heat from the skin. After the massage, wash off with a cool shower; avoid hot baths and showers, saunas and steam rooms. To be on the safe side, limit the massage to thrice a week.

Myth: Lesser the clothes, the better
Truth: It is common to find men and women resort to lesser amount of clothing during summers in the belief that it would make them feel more comfortable. On the contrary, when exposed to the harmful rays of the sun, the skin becomes more susceptible to disease if it is not covered up properly. Therefore, you need to keep yourself covered, especially if you have Pitta predominant fair skin with freckles and moles.

Myth: Air conditioning will keep you cool
Truth: Air conditioners have become an important part of our lives; there presence can be felt everywhere – at home, cars and workplaces, etc. Even though they do help keep our bodies cool for certain periods of time, in the longer run, they impact our health negatively. Air conditioners block the natural ventilation of any space, thereby leading to accumulation of contaminated air which is harmful for the body. In many individuals, headaches and fatigue are often attributable to the overuse of ACs.

Myth: It is okay to sleep late in summers
Truth: A late summer evening is the ideal time for outings for many families. Most people don’t know that summer is a Pitta season, and because Pitta peaks between 11 pm and 2 am, it is always advisable to sleep by 10 pm. By staying awake late you will make it easy for diseases to reach you.

Ward off Common Summer Problems with Ayurveda

In summers, because of the extreme action of the sun, our digestive fire (jatharagni) is easily displaced by external heat, drawing internal fire to the body, which leads to problems such as heat rash/prickly heat, other skin problems, bloodshot eyes, diarrhea, dehydration and other digestive complaints. Read on to know how you can treat common summer ailments by making simple diet and lifestyle adjustments.

Skin Problems
Rashes, allergies and other skin disorders are the result of ama accumulation in the skin. The best way to treat them is by avoiding consumption of opposite foods (e.g. fish and milk together) and not controlling natural urges like vomiting, urination, bowels, etc. Also, absolutely restrict the intake of salty, sour or acidic foods.

Diarrhea
It is caused by the bowels’ inability to cope with fatty foods which leads to ama production. In order to flush away these toxins, the body evacuates the bowels frequently, and because the digestive system is not working properly, these evacuations come out as loose and runny stools. It is advisable to take a liquid diet of purifying agents such as vegetable soups. Yoghurt, buttermilk, banana and pomegranate are also good for Diarrhea.

Dehydration
Dehydration is excessive loss of water from the body. It results in deprivation of essential nutrients, leaving the body fatigued. In summers, sweating also contributes to water loss. The only way of preventing any type of dehydration is to replace the lost fluid by drinking lots of water regularly. Make it a point to take a minimum of 3 liters of water daily. Coconut water, barley water, sugarcane juice or glucose water, etc., are also recommended.

Digestive Disorders
Undigested food leads to the formation of ama in the body and impairs the digestive fire. To keep digestive problems at bay, follow Ayurvedic rules of eating. Cut down on carbohydrates and include more of fresh, natural, organic, and vegetarian foods in your diet. Avoid canned foods, old-kept foods items (leftovers), processed foods, deep fried and heavily spiced foods, junk foods and meat, etc. In addition, stimulants like caffeine (coffee, black tea), alcohol, smoking, fizzy drinks and drugs should also be avoided.

Contact Jiva Today!
If you are troubled by a summer ailment, contact Jiva to get the best Ayurvedic cure for your problem. Call the Jiva TeleMedicine Center at 0129-4088152 (only for patients in India) or write to us at info@jiva.com for a free health consultation from a Jiva Ayurveda doctor.

By Dr. Partap Chauhan

Acne – A Jiva Case Study

Ms. Kavita Singh (name changed), a 19-year-old student from Jabalpur, India, called the Jiva TeleMedicine Center to get an Ayurvedic cure for her one-year-old problem of Acne. She had numerous boils on her face, which were inflamed and painful. After every 24 hours or so, the boils had pus formation around them, and within 72 hours, they dissolved on their own. This left visible black spots on her facial skin. The patient also had complaints of oily skin and mild constipation.

When Ms. Singh approached Jiva, she badly wanted to get rid of her problem as it was causing her a lot of social embarrassment. She had tried all kinds of skin creams and hormone-balancing tablets, but nothing provided long-term relief from her problem.

The Ayurvedic View
One of Jiva’s doctors analyzed her case in detail after taking her complete medical history and symptomatic information. It was a clear case of Yauvanpidika or Acne. Acne is a common problem of adolescents, and is therefore known as Yauvanpidika in Ayurveda; Yauvan means ‘adolescence’ and pidika means ‘pustules or papules’.

In Ms. Singh’s case, the problem was caused by aggravation of Pitta Dosha (Ayurvedic humor representing Fire) in her body, as evidenced by the inflammation in her boils as well as the problem of mild constipation. The Pitta had further impaired the Rakta and Meda Dhatu (blood and fat tissues), producing toxins that blocked skin’s pores, leading to acne formation. And, when combined with Vata (Ayurvedic humor representing Air), it caused pain in the affected region. Additionally, the fact that her boils dissolved on their own, without any external intervention, indicated hormonal disturbance in the body.

What did Jiva suggest?
Jiva created a customized line of treatment for Ms. Singh, which included herbal medicines for:

Pacification of aggravated Pitta

Shodh Har Chikitsa (anti-inflammatory treatment) in order to ease the pain caused by inflammation

Purification of blood

Balancing disturbed hormones in the body

Improving liver function and treating constipation so that Pitta can be controlled

She was also recommended a strict anti-Pitta diet that contained fresh fruits and vegetables and whole grains. All kinds of spicy and fermented foods were strictly prohibited.

The Result
Within the first 25 days of treatment, Ms. Singh felt about 20% improvement in her condition. She continued the medicines for two months and by the end of it, her Acne was completely cured. She took the treatment for an additional two months in order to purify her blood and maintain her hormonal balance. The only thing that remains is few black spots, for which she has been recommended the Jiva Turmeric Cream.

“I tried all kinds of creams and medicines for my problem of Acne, but nothing worked. For more than a year, I had these terrible, painful boils all over the face. It was so embarrassing! In just four months of treatment with Jiva, all my boils disappeared and I am feeling much more confident now. Their diet advice also helped me improve my overall health to a great extent.”

In order to have sound sleep, keep your feet soaked in warm water for ten minutes before going to bed. Doing so will help increase blood flow to your feet, making them warmer, and helping you sleep better. Also, prana vata (a sub-dosha of Vata or Air), which is responsible for disturbed sleep, is pacified through the use of warm water.

This Month's Recipe

Tridoshic Dal

Indian Name: Mung Chilka Dal

Properties of Tridoshic Dal:
Taste: Madhur (sweet)
Quality: Light
Potency: Sheet (cold)
Post-digestive Effect: Madhur

Medicinal properties of Tridoshic Dal:
It is very light and easy to digest. It is good for Diarrhea, Irritable Bowel Syndrome and Indigestion. It is a good recipe for post-operative patients. It is recommended for people who have accumulation of ama or toxins. Regular use of this dal helps in cleansing the clogged channels and make you ama-free.

Dosha Analysis:
Split mung beans are light, rough, astringent, sweet and cold in nature. It pacifies Kapha and Pitta Dosha. It increases Vata Dosha. That is why we have added spices and hing (Asafoetida) so that aggravated Vata can be balanced. Hence, this recipe pacifies all the three doshas.

Ingredients:

• 1 cup split mung dal

• 8 cups water

•

2 cups summer squash, in ¼ to ½ inch slices

• 1 cup carrots, in ¼ to ½ inch slices

• 1/8 teaspoon hing

• 1 teaspoon of coriander powder

• 2 tablespoons sunflower oil or ghee

• ¼ teaspoon of turmeric

• 1 tablespoon lime or lemon juice

• 1 teaspoon sea salt

• ½ tablespoon fresh ginger root, minced

•

1 small hot green pepper, chopped finely (omit for pitta, and easy on this for vata)

• ½ teaspoon cumin seeds

•

½ teaspoon to 1 table spoon black mustard seeds (smaller amount for pitta, greater amount for vata and kapha)

• Garnish: Fresh coriander leaves

Preparation:

•

Wash dal until rinse water is clear. Wash and chop vegetables. .

•

Warm one tablespoon oil or ghee is large heavy saucepan.

•

Add hing and cumin seeds for sputter. Then add all the spices and two teaspoonful of water. Sauté for 30 seconds over low heat (be careful, it is easy for spices to burn).

•

Stir in the beans and sauté for another 1 to 2 minutes. Add chopped vegetables and stir for another minute or two.

•

Add water, salt, ginger and pepper (if you are using it) and bring to a boil on maximum heat. Then cover and reduce heat to medium low.

•

Let soup simmer for 45 minutes or until beans have dissolved.

•

Warm remaining tablespoon of oil or ghee in a small skillet, add cumin and mustard seeds. Heat until these seeds begin to pop. Add to soup, which is now ready to serve.

•

Garnish with fresh chopped coriander leaves.

News and Events

Mission Ayurveda traverses Punjab and Uttaranchal

Jiva Ayurveda has been doing what no other Ayurvedic company has done so far in India. It is visiting the country’s top Ayurvedic colleges on a regular basis in a bid to bring on board fresh and experienced doctors for its TeleMedicine Center (TMC).

As part of its initiative of training doctors from various parts of the country, Jiva recently organized a campus interview session at Desh Bhagat Ayurvedic College and Hospital, Fatehpur Sahib, Punjab. Three top Ayurvedic colleges of the region participated in the event, with over 100 BAMS students (interns and alumni) rooting for jobs with Jiva.

Dr. Kulbhushan, vice principal of the college, expressed his happiness at the success of the event. “We are very happy with the response to the session. In fact, about ten students who attended the session are on their way to join Jiva Ayurveda. We need more companies like Jiva to come forward to help fresh Ayurvedic doctors get good jobs,” he said.

After Punjab, Jiva took the Ayurvedic recruitment bandwagon to the holy city of Haridwar in Uttaranchal. The campus recruitment session was held at Rishikul Government Ayurvedic College – the first event of its kind in the college – and invited participation from about 50 students. In fact, after a round of technical tests and interviews, a few doctors from Haridwar have already joined the Jiva TMC.

Dr. Pradeep Bharadwaj, principal of Rishikul Government Ayurvedic College, was quite upbeat about the event. “We thank the Jiva team for helping our students find lucrative career opportunities in the field of Ayurveda. We hope to organize such sessions every year,” he said.

The Jiva TeleMedicine Center, a first-of-its-kind concept in the world, was established in 1998 as an integrated center of telephonic health consultation. Today, Jiva has over 150 Ayurvedic doctors and consultants providing consultations to millions of patients across 1200 cities and towns in India.

SUBSCRIPTION/UNSUBSCRIPTION INFORMATION
To subscribe to Jiva Newsletter, which is free, send an e-mail to: newsletter@jiva.com with subject as "Subscribe Jiva Newsletter ". Jiva holds all information as confidential, thus protecting your privacy.

To unsubscribe to Jiva Newsletter, send an e-mail to: newsletter-unsubscribe@jiva.com with subject as "Unsubscribe Jiva Newsletter"

Published by Jiva Institute, Jiva Marg, Sector-21B, Faridabad-121001, Haryana, India.
Tel: +91-129-4294802, 4294804   Fax: +91-129-2412127   www.jiva.com   info@jiva.com

Disclaimer: The contents of this newsletter are offered for your information only. It is not intended to form a diagnosis, nor is it offered as any form of medical treatment. In any event you are recommended to consult your medical professional. This newsletter is copyrighted by Jiva Institute, and any form of copying or selling the material contained therein is prohibited without prior written approval by Jiva Institute.

Copyright © 2010-11. Jiva Institute. All rights reserved.
Reproduction in whole or in part without permission is prohibited. http://www.jiva.com
Ayurveda | Education | Culture

----- Original Message -----

From: Jiva

To:

Sent: Saturday, July 16, 2011 5:54 AM

Subject: [SPAM]: Jiva Newsletter - July, 2011

   Volume 4 Issue 1
July, 2011

Soaking up the Monsoon Spirit?
Don’t let your health ruin all the fun.

The monsoon season is always a welcome relief after a hot, dry spell of summer. Almost every individual, irrespective of age, gender or geographical location, has fond memories associated with rains.

Some welcome them by cooking special food (in India, tea and pakoras are the hot favorites!), some get drenched in the showers, while many others celebrate at home with loved ones.

Why do diseases love monsoon?
While it is the time to enjoy the cool downpour, it is also the time to welcome a host of diseases – arthritis, asthma, sinusitis, diarrhea, indigestion, skin diseases, gastrointestinal infections like typhoid and cholera, etc. – that plague us during this season. As the rainy season progresses, long queues in front of hospitals and clinics become a common sight. Even though modern medicine offers effective treatment for most of these ailments, Ayurveda emphasizes on the need for preventive cure in order to keep the body healthy in monsoons.

In Ayurveda, the period between mid-June and mid-August is referred to as the Varsha Ritu or the Rainy Season. Varsha Ritu falls in the Uttarayan (northern solstice) and in this phase, the general body strength of most people gets weakened. Monsoons also reduce the immunity of our body and make us susceptible to diseases. In this season, the body’s digestive power or jatharagni gets impaired and, as a result, it is not able to properly digest the food that is consumed. This leads to formation of ama or toxins in the intestines, which happens to be the leading cause of disease in the body. If ama is not cleared, it will continue to build and can cause an imbalance of the doshas or the natural forces at work in the body. When the causative factors of the imbalance are not addressed, the ama can react with doshas and cause disease.

Maintaining Health in the Rainy Season
To maintain good health in this season, it is imperative that you eat the right kinds of food and lead an active lifestyle. This will ensure that your digestive system remains intact and the production of toxins is prevented.

Here are some excellent Ayurvedic tips to increase body immunity and prevent monsoon disorders:

Eat light foods like fresh vegetables, fruits, cereals, etc. To kill germs, make sure you wash green leafy vegetables and fruits properly before eating.

Reduce the consumption of fried or heavy foods as they impair the digestive power of the body. Especially avoid eating meat or fish.

Reduce consumption of dairy products like yoghurt, buttermilk and cottage cheese as the body takes a lot of time to digest them.

Avoid heavy and salty food items as they lead to water retention and bloating in the body.

Eat foods that are drying in nature, such as corn (makka), chickpea (chana), gram flour (besan), oats (jow), etc.

Avoid heavy oils like mustard oil, peanut oil, or sesame oil. They are known to increase Pitta (fire) and can lead to infection. Use corn oil or olive oil instead.

Avoid sour food items like tamarind (imli), chutneys and pickles as they cause water retention.

Consume bitter vegetables like bitter gourd (karela) and herbs like neem, fenugreek (methi) seeds, turmeric (haldi), etc. as they are known to prevent infection.

Drink lots of warming herbal teas, especially those with antibacterial properties such as holy basil leaves.

Massage your body with sesame oil twice a week as it helps in controlling the production of toxins in the body. And, to avoid skin infections and itching, add 1 or 2 spoons of Neem Oil to half a cup of Sesame Oil and use this for massage before bath at least once a week.

Do not indulge in heavy exercises; brisk walking along with yoga or stretching is better.

Necessary Precautions during Monsoons

Always keep your surroundings dry and clean. Do not allow water to get accumulated around you.

Keep your body warm as viruses attack immediately when body temperature goes down.

Do not enter an air-conditioned room if you have wet hair or are wearing damp clothes.

Avoid eating uncooked foods and salads. Definitely avoid roadside vendors as very few people take precautions to handle the bacterial overload at such places.

Drink plenty of water and keep your body well-hydrated.

Walking in dirty water during rainy season can lead to fungal infections which mainly affect toes and nails. Diabetic patients should take special care to keep their feet dry and clean.

Avoid walking in dirty water and keep your raincoats and shoes dry and clean. Drying clothes with fumes of dry Neem leaves is recommended as it helps kill bacteria.

Make sure your drinking water is clean and pure. Drink boiled water at home and only mineral water when outside.

In rains, puddles of water become breeding grounds for mosquitoes which spread diseases like malaria and dengue fever. Fumigate your house with smoke of dried Neem leaves in the evenings for 1-2 minutes. This is an excellent Ayurvedic method to keep mosquitoes away.

If you are suffering from asthma or diabetes, avoid staying in a place that has wet walls. Wetness promotes the growth of fungus that can become the cause of infections.

Rains affect our level of outdoor activities; so, you need to take special care to indulge in indoor physical activities so that laziness does not grow on you.

If you are prone to joint pains, avoid sitting or lying down on the floor. The pain can get aggravated when the skin comes in contact with a wet or cold surface.

Avoid sleeping soon after lunch as it worsens indigestion problems.

Taking preventive care with regard to eating healthy food and keeping the body and surroundings clean will help you keep diseases at bay in this rainy season. By doing so, you can ensure that the upcoming winter proves beneficial in enhancing your health and vitality. Keep the above-mentioned tips and precautions in mind and you will be able to enjoy monsoons thoroughly.

Have a healthy and safe monsoon!

By Dr. Partap Chauhan

Psoriasis – A Jiva TeleMedicine Center Case Study

Monsoon is one of the worst seasons as far as the skin is concerned. Whether you have a seasonal infection or a chronic skin disease, Ayurveda offers the right natural solution for your problem. Through this case study of Psoriasis – a common skin disorder – we would like to highlight how Ayurveda helps treat skin ailments.

The Case
Mr. Kushal Singh (name changed), a 67-year-old retired government official from Kanpur, India, had the problem of cracking of heels from the age of twelve. For the last ten years, he has had red patches of thickened, raised and dry skin on his hands and legs. This skin flaked off sporadically and he even experienced swelling in winters. The patient had additional complaints of constipation, flatulence and anorexia.

History of Treatment
For ten years, Mr. Singh had been taking medicines for his condition. The patient was administered bath solutions and moisturizers, mineral oils, and petroleum jelly to soothe affected skin and reduce the dryness which accompanies the build-up of skin on psoriatic plaques. He was also taking strong medication on a daily basis to keep the problem in control.

On someone's recommendation, the patient called the Jiva TeleMedicine Center to try Ayurveda as an option in addition to his ongoing treatment.

What is Psoriasis?

The Modern View
Psoriasis is a chronic (long-lasting) skin disorder that causes scaling and inflammation. It is suspected to be autoimmune in origin. The scaly patches caused by Psoriasis, called psoriatic plaques, are areas of inflammation and excessive skin production.

The Ayurvedic View
According to Ayurveda, Psoriasis or Mandal can be caused by an imbalance of any of the three Doshas or Ayurvedic humors in the body. In Mr. Singh’s case, the prime doshas involved are Vata and Pitta. Vata symbolizes air or wind and is cold, dry, mobile, and light in nature; Pitta symbolizes fire and is heating in nature. Vata and Pitta manifest in the skin and cause accumulation of ama or toxins. These toxins accumulate in body tissues such as rasa (nutrient plasma), rakta (blood), mansa (muscles) and lasika (lymph). These toxins cause further contamination of deeper tissues, leading to skin conditions like Psoriasis.

Jiva’s Treatment Plan
According to Ayurveda, most skin problems have deep-rooted causes that are often ignored. Use of local creams or antibiotics can only mask the symptoms; they do not provide long-term relief. Therefore, Jiva recommended a customized treatment plan to Mr. Singh that included right diet, lifestyle and some specialized herbal combinations.

The Ayurvedic medicines worked on pacifying the aggravated Vata and Pitta doshas. They also helped in purifying the blood, cleaning the channels of toxins, and rejuvenating the skin cells. This resulted in an improvement in digestion levels and ultimately helped in healing the skin rashes and inflammation.

The Result
Mr. Singh took Jiva’s medicines and adhered to our diet and lifestyle guidelines for ten months. After the treatment, there were no new eruptions in his skin and the subsequent winter passed off very calmly. The patient is continuing with the medicines in order to get long-term relief from his problem.

“Skin disease can be really painful and embarassing. In my case, despite applying creams and taking antibiotics on a daily basis, I could not get a sustainable solution to my problem. I tried Jiva Ayurveda on someone’s recommendation and I would say it’s been like a boon for me. In ten months of treatment, my skin eruptions had stopped completely – something that had not happened in ten years! I am continuing with the medication in the belief that a permanent cure is near.”

Want to treat your Skin Disease? Contact Jiva Today!
If you are looking for a long-term cure for your skin problem, call the Jiva TeleMedicine Center at 0129-4088152 (only for patients in India) or write to us at info@jiva.com for a free health consultation from a Jiva Ayurveda doctor.

Working on the computer or watching television for long hours is not good for eyes. When you look at an object for any length of time it aggravates Pitta (fire) in the eye region. To pacify Pitta, splash your eyes with cold water every 2-3 hours. You can also relax your eyes by closing them for a few minutes in every hour.

This Month's Recipe

Pumpkin Vegetable

Indian Name: Kaddu ki Sabzi

Properties of Pumpkin:
Taste: Madhur (sweet)
Quality: Unctuous & Light
Potency: Sheet (cold)
Post-digestive Effect: Madhur

Medicinal properties of Pumpkin:
Pumpkin vegetable is easy to digest. It is good for disorders related to Pitta (fire) like hyperacidity, migraine, stomatitis, and bleeding disorders. It provides coolness to the body and is good in summers. Pumpkin is also used as a brain tonic and is very good for enhancing memory.

Dosha Analysis:
This recipe pacifies Pitta Dosha and increases Vata (air). However, we have added spices for pacification of Vata Dosha. Thus, this recipe pacifies all the three doshas.

Ingredients:

• 2 tablespoons cooking oil

• ½ teaspoons cumin seeds

• 2 teaspoons fennel seeds

• 1 teaspoon of fenugreek seeds

•
4 dry red chillies broken, deseeded (can be reduced if need be)

•
500 grams diced pumpkin

• 2 teaspoons lemon juice

• Salt to taste

Preparation:

•

Heat the oil in a pan.

•

Add the cumin and fennel seeds. Fry till brown.

•

Add the broken chillies and fry till aromatic.

•

Add the diced pumpkin and salt. Mix well.

•

Cover and cook on low heat for about 5 minutes or till the pumpkin is cooked very soft and mushy. Mash a little if required.

•

Sprinkle the lemon juice and mix well.

News and Events

‘Building the Future’ with Ayurveda

Jiva Ayurveda Director, Dr. Partap Chauhan, was recently invited to speak at a public forum organized by the Terre du Ciel University in France. The theme of the conference was ‘Building the Future’ and Dr. Chauhan spoke about the role of Ayurveda in making our future healthy and happy. About a thousand people attended the conference. Dr. Chauhan also conducted a one-week preliminary course for students who had enrolled for Jiva's Ayurvedic Counselor and Panchakarma Therapist Courses.

After a week of teaching in France, Dr. Chauhan joined Dr. Satyanarayana Dasa, Jiva Culture Director, in Poland, where the two of them conducted a course on ‘Life Full of Love’. The course ended with a ‘yagya’ (fire sacrifice), during which all participants chanted Vedic mantras and offered ‘ahuti’ to the fire.

Jiva’s Masters to preach the ‘Art of Love’ at Kripalu, USA

Jiva is pleased to invite you to a workshop on ‘The Art of Love’ by the two pillars of our organization – spiritual master Dr. Satya Narayana Dasa and Ayurvedacharya Dr. Partap Chauhan. To be organized at the Kripalu Center for Yoga & Health, Massachusetts, USA, the program is intended to help people understand the real meaning of love and the means to attain it.

Everyone is looking for happiness. But, most people don’t know what love is, so it keeps slipping through their fingers. If you are serious about love, then you need to know what it takes to attain it. This workshop will teach you the alpha and omega of pure love and dispel all misconceptions. You will learn the fundamental concepts—everything you need to achieve success on the path of love, feel the presence of love all around you, and know life’s deepest fulfillment.

Workshop Details:
Date: September 5–9, 2011 (Monday–Friday)
Venue: Kripalu Center for Yoga & Health, Massachusetts, USA

To register for the workshop, call Kripalu at 1-800-741-7353. For more information about the program, click here.

SUBSCRIPTION/UNSUBSCRIPTION INFORMATION
To subscribe to Jiva Newsletter, which is free, send an e-mail to: newsletter@jiva.com with subject as "Subscribe Jiva Newsletter ". Jiva holds all information as confidential, thus protecting your privacy.

Published by Jiva Institute, Jiva Marg, Sector-21B, Faridabad-121001, Haryana, India.
Tel: +91-129-4294802, 4294804   Fax: +91-129-2412127   www.jiva.com

Disclaimer: The contents of this newsletter are offered for your information only. It is not intended to form a diagnosis, nor is it offered as any form of medical treatment. In any event you are recommended to consult your medical professional. This newsletter is copyrighted by Jiva Institute, and any form of copying or selling the material contained therein is prohibited without prior written approval by Jiva Institute.

Copyright © 2010-11. Jiva Institute. All rights reserved.
Reproduction in whole or in part without permission is prohibited. http://www.jiva.com
Ayurveda | Education | Culture

----- Original Message -----

From: Jiva

To:

Sent: Thursday, August 18, 2011 11:25 AM

Subject: [SPAM]: Jiva Newsletter - August, 2011

   Volume 4 Issue 2
August, 2011

Know Yourself Today for a Better Tomorrow

Here's the daily routine of a 25-year-old corporate executive. Does this look like YOUR routine too? If yes, well… it’s time for a reality check!

Wake up time: 8 am
Bathing & Grooming: All in a hurry (expensive clothing and deodorants will take care of the rest)
Breakfast: Where’s the time; I am already late!
In office: Always in front of the computer; I do take occasional breaks to smoke or have a sip of tea
Lunch: I love binging on the junk stuff available in the cafeteria – burgers, samosas, pizzas, wafers, soft drinks, and more. And by the way, I have my lunch after 4 pm – busy with work you see!
Evenings: Yet another fag and a cuppa coffee! I need to stay alert; got a deadline to finish.
Dinner: In office of course! Let me see… may be some more pizza.
Back at home: 10 pm
Family time: My favorite TV show is about to begin; can’t miss it. My family understands that after a long day at work I need some ‘me time’.
Going to Bed: After 12 midnight

According to Ayurveda, one of prime causes of disease is 'misuse of intelligence' (Pragyaparadha). Despite being the most intelligent race on the planet, human beings often do not use their intelligence in basic situations concerning their own body and health. This is especially true in the case of youth, who consider health to be something that needs to be paid attention to at later stages of life! After all, aren’t career, ambition and money more important right now?

The renowned Greek philosopher, Aristotle once said, “Good habits formed at youth make all the difference.” The habits formed in youth have a lasting impact on our life and often define our productivity and success in later stages. If you can adapt healthy eating and lifestyle habits in your youth, there will be no need to spend exorbitantly on treating chronic diseases in the old age.

But, I love my ‘cool’ lifestyle! Why should I let Ayurveda change it?
The youth is generally characterized as ambitious, adventurous, high-tech and time-poor. You work long hours in offices with artificial light and air-conditioning systems, rushing from one mundane task to the next while being bombarded with advertising and constant noise, and absorbing pollution through the air and water. Irrespective of all this, you love this ‘cool’ lifestyle and would never choose anything else in its place. But then, Ayurveda does not insist on changing your lifestyle; it just propagates the need to be healthy. Let’s find out how.

Am I growing older too soon?
Will you be surprised if I tell you that a huge number of young people are suffering from hyperacidity, constipation, cervical problems, obesity, hypertension, diabetes, asthma, and migraine, among other diseases? I guess no. But, if I tell you, many of these diseases were, about a decade ago, mostly associated with people above the age of 40, you will be forced to ask yourself – Am I growing older too soon?

Have you ever thought what is it that makes you so vulnerable to these health problems? You eat the best food available, wear expensive clothes and accessories, have a great career and relationship… everything is going good in your life. But, the one extremely critical aspect of your being that has been ignored for too long is your body. You have seldom had the time to understand what your body really needs to stay healthy, and probably, that’s the reason you feel you are aging far too early.

So, what’s the solution? First things first, get to know yourself!

How do I get to know myself?
Ayurveda, the world’s oldest science of healing, is not just any other form of treatment available in the market. It is ‘a way of life’ that guides us on how to listen to our bodies and read the signals of distress to maintain good health and make our lives more balanced, productive and contented.

Ayurveda stresses a balance of three elemental energies or humors: Vata (Air), Pitta (Fire) and Kapha (Water). These regulatory principles, known as Doshas, define an individual’s Prakriti or Nature. They are important for health, because when they are in balanced state, the body is healthy, and when imbalanced, the body has diseases.

The first step to knowing yourself is finding out your Dosha. The easiest way of doing this is by taking our body type test, known as the VPK Test.

Now that I know myself, what do I do about it?
Knowing your Dosha provides you with an understanding of your basic physical nature, and helps you tailor a personal diet and lifestyle that maintains optimum health and peace of mind. Each person has a unique Dosha with unique nutritional needs. Establishing your Dosha enables you to determine suitable diets, exercises and lifestyles to maintain balance. This is the key to maintaining health.

Always remember, to follow Ayurvedic principles, you don’t need to reject modern life or live in a grass hut or on a deserted island. We often don’t really have a choice, and we shouldn’t have to forfeit the advantages of modern life simply because it has so many disadvantages. Instead, we can utilize this discipline to learn how to identify imbalances in our body. We can also learn what to do in order to reverse such disturbances and stabilize our body and mind. Ayurveda should be integrated into our lives to attain health, happiness and peace.

Contact Jiva if you need help
If you have a health problem and want to seek help from Ayurveda, call the Jiva TeleMedicine Center at 0129-4088152 (only for patients in India) or write to us at info@jiva.com for a free health consultation from an Ayurvedic doctor.

Believe Ayurveda is not meant for you? Think again!

Ayurveda has been widely recognized as a system of natural healthcare congenial to the health needs of the modern world. However, despite its increasing popularity across the globe, many people (especially the youth) are often hesitant in approaching Ayurveda. The reasons could be manifold – lack of awareness about this ancient science, easy availability of modern medicine, and the youth’s obsession with so-called quick-fix solutions, among others. More than anything else, what has hampered Ayurveda’s reach among the youth is the many misconceptions that engulf its existence.

Let’s try and find out some realities about Ayurveda:

The youth believes: Pills provide instant relief; Ayurveda takes time
The reality is: There are both slow acting and fast-acting Ayurvedic medicines. It all depends on the underlying cause of the disease. Unlike modern medicines, Ayurveda doesn’t just treat the symptoms; it attacks the root cause of disease. And, if that cause is formidable, Ayurvedic cure takes time in overcoming it. Also, many patients seek Ayurveda only after trying all other forms of treatment. And by then, their disease often becomes chronic in nature. Unfortunately, in such cases, many people don’t have the patience to allow Ayurvedic medicines to show their effect. When they see no immediate improvement, they quickly switch to other alternatives. It is important to realize that Ayurveda can be highly effective if the patient approaches it in early stages and gives it time to heal their body.

The youth believes: Ayurveda is nothing more than grandma’s home remedies
The reality is: Ayurveda is not just a form of treatment; it is a way of life. Yes, it is a lot about herbs and home remedies, but, that’s not all to it. If adapted in their entirety, Ayurvedic principles can be extremely beneficial in making your life more balanced, healthy and productive. Moreover, Ayurvedic medicines are formulations made of herbs, minerals, oils, and other natural ingredients that are customized to suit an individual’s Prakriti (‘nature’ as defined by body-mind combination). Also, because the root cause of disease is highly stressed upon, the medication cannot be as universally applicable as ‘grandma’s home remedies’.

The youth believes: Ayurveda is only meant for people with chronic ailments
The reality is: Most people do not approach Ayurveda in the initial stages of their problem as they believe it is only meant for those ‘major’ diseases. Agreed, it has been proven effective in treating chronic disorders – especially diabetes, arthritis, asthma, obesity, skin diseases, etc. – but it is also beneficial for people suffering from common ailments like indigestion, headache, cold & cough, fever, etc. Herbal medicines, Panchakarma therapies and customized diet and lifestyle plan are recommended to each patient in Ayurveda, irrespective of the severity of disease.

The youth believes: Ayurvedic principles are not in tune with modern science
The reality is: Despite being the oldest science of healing in the world, Ayurveda is pretty much in tune with modern science. According to Ayurveda, each individual’s body constitution is defined by his combination of doshas or humors, viz. Vata, Pitta and Kapha. An imbalance of these elemental combinations is the direct cause of physical disease. Though invisible, they are responsible for functions like providing energy, motility, circulation, digestion, and metabolism, among others. For decades now, modern science has made several attempts to map the tridosha theory to knowledge about the human physiology. In fact, a recent article in the New York Times indicated that scientists have found ‘three kinds of ecosystems’ in human beings, which could help classify people into distinct categories and lead to medical applications of its own. Who knows, this could be just another step in establishing Ayurveda’s role in influencing modern science!

Hyperacidity – A Jiva Case Study

Life would have been very different for Ajay Sharma (name changed) had he not been vomiting 3-4 times every day! A 28-year-old from Mumbai, India, Ajay always had the drive to ‘make it big’. But his health had other plans for him.

For five years, Ajay’s life has been turned upside down because of his problem of hyperacidity, characterized by a constant burning sensation in his esophagus. The smell of petrol, kerosene, gases, etc. made him nauseate. Moreover, he also felt restless all the time – a tendency that had hampered his concentration levels to a great extent. Because of these problems, he was unable to find suitable employment for himself. And when he did, he had to give a variety of explanations for his frequent absences from work – most of which failed to impress the bosses.

Ajay had tried all kinds of treatment to get rid of his problem, but things only worked out in bits and pieces. Nothing was lasting enough to have a long-term impact. Highly distressed with his life and unable to find the right solution, Ajay called the Jiva TeleMedicine Center on the recommendation of a friend.

Jiva found out…
That Ajay’s condition was the result of faulty choices made during his young age. As a student, he was in the habit of consuming junk food on a daily basis. Despite being a working woman, his mother always ensured he was well fed during her absence. She prepared nutritious lunch and evening snacks for him daily, but everything went in vain. Ajay was more interested in the samosas, tikkis and burgers that were so easily available in the locality. Moreover, his parents’ ‘non-availability’ in that stage of his life had increased his stress levels to a great extent. These factors had led to the aggravation of Pitta in his body.

Understanding Amalpitta
Pitta, the Ayurvedic humor representing Fire, is responsible for controlling digestion and metabolism in the body. In an aggravated state, it leads to improper digestion of food and production of ama (toxins). This ama gets accumulated in the digestive channels and causes Hyperacidity. Known as Amalpitta in Ayurveda (Amal means sour and Pitta means heat), Hyperacidity is a condition characterized by an increase of sourness and heat in the body. In Ajay’s case, the persistent vomiting was caused by regurgitation of undigested food from his stomach.

Our doctor suggested…
A customized line of Ayurvedic treatment for Ajay, after analyzing his case history and present symptoms in detail. The treatment consisted of herbal medicines for pacification of Pitta as well as elimination of toxins present inside his digestive channels. For this, he was recommended a strict anti-Pitta diet that contained fresh fruits and vegetables and whole grains. All kinds of spicy, fermented and junk foods were strictly prohibited. Additionally, he was also prescribed nerve and brain relaxing tonics to reduce the levels of stress.

In nine months’ time…
Ajay felt remarkable improvement in his condition. His vomiting had stopped completely and he was feeling quite energetic. The stress levels had gone down significantly and he was a lot calmer now.

“I had lost faith that my condition could ever be treated. I was feeling helpless when I contacted Jiva. But, with the help of their Ayurvedic medicines and tailor-made diet plan, I have not only managed to put an end to the vomiting, but have also started feeling better overall. In retrospect, I feel I could have stopped this from happening to me by simply altering my lifestyle.”

Want Ayurvedic treatment for Hyperacidity? Contact Jiva Today!
If you are looking for a solution for hyperacidity, write to us at jiva.com for a free health consultation from a Jiva Ayurveda doctor.

Try to maintain a cordial and positive atmosphere in your work place, and avoid stress and anxiety. Avoid tea, coffee, cola drinks and processed snacks. This will help prevent over-stimulation of the nervous and digestive systems. Walking around briefly or stretching occasionally, if sitting for long periods, can prevent muscle stiffness, fatigue, & eyestrain. Do not work for long periods without taking breaks.

This Month's Recipe

Medicated
Creamy Yoghurt

Indian Name: Sanskarik Dahi

Ayurvedic Properties of Dahi:
Taste: Madhur (sweet) for freshly prepared dahi, Amal (sour) if kept for more than three hours
Quality: Guru (heavy), Snigdh (unctuous)
Potency: Ushna (warm)
Post-digestive Effect: Amal

Medicinal properties of Dahi:
Freshly prepared dahi is sweet in nature, but if you keep it for a few hours, its nature becomes acidic. It is deepan, (which increases digestive fire), grahi (which stops bowel movements), balya (which gives strength), and bhringan (which nourishes all body tissues).

Dahi is useful for people suffering from Irritable Bowel Syndrome, diarrhea, fever and general debility. If taken in excessive amount, it can cause edema, skin diseases, bleeding disorders and jaundice.

Dosha Analysis:
Dahi is Abhishaynadi, Vata Shamak (pacifies Vata), and increases Kapha and Pitta.

Ingredients:

• Whole regular milk: 1 Quart

• Dried whole milk: 2 tablespoons

• Cream: 1 spoon

• Starter Culture: ¼ cup

Preparation:

•

Stir in dried whole milk. Heat it in a pan for a few minutes.

•

Add starter culture and mix well.

•

Add cream and incubate in a warm place for about six hours.

•

Cool it in the refrigerator for about two hours before using. You should have a perfect batch of Dahi.

•

While eating, add black salt, normal salt, coriander (dhania) powder, roasted cumin (jeera) powder, dry mango (amchur) powder, mint (pudina) powder, black pepper, fenugreek (methi) powder and asafoetida (hing).

The use of spices makes dahi anti-Kapha and thus usable by people with a Kapha dominance.

ASK A DOCTOR

Suffering from a health problem but don’t know the right solution? Contact Dr. Partap Chauhan, one of the country’s most respected Ayurvedic doctors, who will suggest the best Ayurvedic solution for your problem.

I am a 25-year-old woman employed in a private company. I have been suffering from mental stress for a long time now. Because of this, I am never able to put in my 100% at work. Moreover, sleeplessness has also crept into my life, and I end up taking sleeping pills on a regular basis. Can you suggest some Ayurvedic medicine for me?

Preeti Verma, Coimbatore

Due to excessive hard work, your Vata (Ayurvedic humor representing Air) has got aggravated. You need to put a stop to Vata-aggravating foods and lifestyles and also take help from meditation and Pranayam. Massage your head and the entire body with sesame oil. Take one Jiva Stress Free Tablet twice in a day, as well as two Jiva Sleep Well Tablets before going to sleep. I am sure they will be of help. You can also contact our Telemedicine Center for a more customized healthcare solution.

To get answers to your health queries, write to us at info@jiva.com.

News and Events

Dr. Chauhan’s new show launched on News 24

We are pleased to announce the launch of Dr. Partap Chauhan’s brand new television chat show on News 24 Channel. The show, Sanjivani, airs from Monday to Friday (2.30 – 3 pm). It offers viewers the opportunity to call in and discuss their health problems with Dr. Chauhan, who then recommends the ideal Ayurvedic solutions for them.

Jiva has been airing its highly successful television shows since December 2006. The shows – which enjoy a consolidated viewership of more than 50 million people – have played a key role in fulfilling Dr. Chauhan’s vision of ‘Taking Ayurveda to every home’.

Jiva to organize Ayurvedic Nutrition Course in Poland

Jiva Ayurveda invites you to join the Ayurvedic Nutrition Course – a first-of-its-kind certificate program for Ayurveda lovers in Poland. Jointly organized by Ajurweda.pl, a renowned Ayurveda company in Poland, and Jiva Ayurveda, the course will provide participants with in-depth knowledge of Ayurvedic nutrition and the ways to use it in the modern world.

With the increase in physical and mental illnesses brought about by modern living, more and more people are now looking for the right guidance to lead healthy, balanced lives. Ayurveda and its principles of living have gained tremendous popularity in the recent times. As a result, there is a great demand for authentic Ayurvedic knowledge and lifestyle guidance. The Ayurvedic Nutrition Course is a program that provides you with an opportunity to learn about various aspects of healthy living expounded by Ayurveda.

Join the course and get first-hand training in Ayurvedic nutrition from one of Jiva’s leading doctors. Upon successful completion of the course, you will receive a certificate from Jiva Ayurveda.

Program Details:
Date: October 14-16, 2011
Venue: Ajurweda.pl, Poland

To register for the workshop, contact Elizabeth Zuk-Widmanska at ela@ajurweda.pl. For more information about the program, click here.

Jiva TeleMedicine Center
now a strong team of 250 Professionals

The Jiva TeleMedicine Center (TMC), started in the year 2006 with just two doctors, reached out to 50 patients daily. In four years’ time, we have touched the 250-people mark, and are now consulting over 6,000 patients in a day!

The world’s first and largest Ayurvedic telemedicine center, the Jiva TMC was born out of a dream envisioned by Dr. Partap Chauhan to spread the benefits of Ayurveda to the remotest corners of the country. Our objective of making people happy and healthy through lifestyle and regenerative treatment delivered at their doorstep is a direct response to the ailments and disorders affecting the Indian community today, most of which do not have any impactful or sustainable treatment in modern medicine. In the four years since our inception, we have reached out to over a million patients across 1,500 cities and towns in the country.

Jiva conducts a successful consultation camp in Kathmandu

Jiva Ayurveda recently organized an Ayurvedic consultation camp in Kathmandu, Nepal. Held between August 12 and 14, 2011, the camp offered patients residing in and around the city the opportunity to get consultation from Jiva’s highly experienced doctors. More than 300 patients visited the camp to get Ayurvedic solutions to their health problems. The patients’ customized medicine packages will also be home-delivered within 15 days of the camp.

Jiva presents new line-up of On-Campus Ayurveda Programs

Jiva Ayurveda is glad to present its new line-up of on-campus Ayurveda training programs for beginners, practitioners, and more. Our courses have shaped up the careers of many successful Ayurvedic professionals around the world as well as helped people learn to lead a healthy, balanced life in harmony with Ayurvedic principles.

The following intensive programs will be offered at Jiva Institute in Faridabad in the upcoming months:

Ayurveda and Rejuvenation
Ayurbaby
Ayurveda and Nutrition
Ayurveda beyond VPK
Ayurveda for Practitioners

To enroll into any of these programs, write to us at courses@jiva.com today!

News from the World of Ayurveda

Ayurveda comes under Mediclaim Cover

Here’s a piece of good news for Indian patients seeking Ayurvedic treatment. If you are a medical insurance policy holder, you can now have your treatment covered as part of your mediclaim. Till some time back, individuals who preferred such systems had to pay out of their own pockets despite having a comprehensive health insurance plan in place. But now, a number of insurance companies have started including such alternative forms of treatment under their cover, especially Ayurveda.

Speaking to the media about this development, Mr. S.S. Gopalarathnam, Managing Director, Cholamandalam MS General Insurance, said, “During various focus group discussions with customers and agents, we found that for chronic ailments like spondilytis, arthritis and epilepsy, many people preferred alternate streams of treatment such as Ayurveda, Homeopathy, etc. Ayurveda being the most prevalent of the alternate systems, we have designed a product to cover treatments under Ayurvedic hospitalization."

If you are interested in getting your Ayurvedic treatment covered in your policy, please contact your insurance provider for further details.

Ayurvedic Spa Facilities at
IIM-Kozhikode

The Indian Institute of Management at Kozhikode (Kerala), one of the most reputed management schools in India, will soon be incorporating Ayurvedic spa facilities in its campus. The facility will be part of their soon-to-be-launched Ayurvedic Wellness Center, meant for professional executives who attend their management development programmes.

The center will be a place for rejuvenation and its focus will be on easing stress for senior management professionals. Students at IIM-K are upbeat about the development and looking forward to the launch of the center. They feel, even though Ayurveda is a traditional practice, there are numerous ways to utilize it in the modern world.

SUBSCRIPTION/UNSUBSCRIPTION INFORMATION
To subscribe to Jiva Newsletter, which is free, send an e-mail to: newsletter@jiva.com with subject as "Subscribe Jiva Newsletter ". Jiva holds all information as confidential, thus protecting your privacy.

To unsubscribe to Jiva Newsletter, send an e-mail to: newsletter-unsubscribe@jiva.com with subject as "Unsubscribe Jiva Newsletter"

Published by Jiva Institute, Jiva Marg, Sector-21B, Faridabad-121001, Haryana, India.
   www.jiva.com   info@jiva.com

Disclaimer: The contents of this newsletter are offered for your information only. It is not intended to form a diagnosis, nor is it offered as any form of medical treatment. In any event you are recommended to consult your medical professional. This newsletter is copyrighted by Jiva Institute, and any form of copying or selling the material contained therein is prohibited without prior written approval by Jiva Institute.

Copyright © 2010-11. Jiva Institute. All rights reserved.
Reproduction in whole or in part without permission is prohibited. http://www.jiva.com
Ayurveda | Education | Culture